The Extraordinary Think And Do (TANDO) Tank
Strategic Marketing Management Cases
Campaign implementation
Digital marketing
Marketing strategies
Online channels
Digital Marketing DIY SOP KIT: Standard Operating Procedures for Digital Marketing
Now managing Digital Marketing tasks made easy. Can be used by Digital Marketing Agencies or by enterprises to stream...
Global expansion
Japanese companies
Marketing strategies
Make It Happen!: Japanese Companies Need To Elevate Marketing As A Core Function To Succeed Outside Japan
For much of the twentieth century, engineering, sales, and quality products defined Japanese businesses and drove the...
Business goals
Case studies
Marketing strategies
Strategic Marketing Management Cases
Strategic Marketing Management Cases is a versatile collection of approximately 45 cases. This casebook has a decisio...
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